• strategy
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  • dashboard

eCommerce Checklist – Homepage Key Elements

Tweet The Problem/Opportunity: Your website’s homepage is the gateway to your online store. It’s one of the most important page because it’s the most visited page of a website. You need to grab your visitors’Continue Reading

7 Cardinal Sins of Mobile Ecommerce

Tweet Mobile ecommerce is the big trend of our times and the numbers suggest that this is not a trend to be taken lightly. It is predicted that in 2013 1/3 of all searches willContinue Reading

The First Order of Business: The Secret to Prioritization

Tweet As an ecommerce consultant , one of the most frequently asked questions posed to me is how entrepreneurs can sort out their priorities. We all know by now that there is finite amount ofContinue Reading

Moving Beyond Top Line Sales: Make Your Metrics Matter

Tweet In many ecommerce companies, business owners and CEOs focus heavily on growing more sales. I frequently hear “If we can just grow our sales, all our problems will be solved,” or “If we canContinue Reading

eCommerce Checklist – Gift cards and Gift Certificates

Tweet The Problem/Opportunity More and more people are embracing the idea of giving gift cards and gift certificates for the convenience they afford, especially to those who are unsure of what gift to buy. TheContinue Reading

Feedback on ECOM HELL Ecommerce Book

Tweet Thank you for buying and reading the book. I wanted to create a page where we can all discuss your feedback or comments about the book.  Let me know what you think, which partContinue Reading

The Risk Manager Cometh – Or – Where’s My Money??!!

Tweet You are a success and have earned your wings in the world of eCom – congratulations – you beat the curve of the thousands of others that tried and failed! It IS an accomplishmentContinue Reading

Ecommerce Strategy: More than a Matter of Efficiency!

Tweet Strategy – It is a word often thrown around in ecommerce planning. What does it really mean and how do we make it more than jargon? The challenge in defining ecommerce strategy is thatContinue Reading